Tuesday, December 2, 2025

How to disable (and why) Automatic Content Recognition (ACR) on your SMART TV

Did you know that whenever you turn on your smart TV, you invite an unseen guest to watch it with you?  These days, most mainstream TVs use automatic content recognition (ACR), a type of ad-tracking technology that collects data on everything you watch and sends it to a central database. Manufacturers then use this information to understand your viewing habits and deliver highly targeted ads.  Read this article on how to protect your privacy.

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